
Navigating Med Spa Ownership: Overcoming Loneliness and Imposter Syndrome
**What’s the one thing standing between you and the success you’ve dreamed of? Is it fear of failure, imposter syndrome, or simply not knowing the right next step? In this candid debut episode of *The Injector Business Blueprint*, Brandon Mullen and Erin MacNeil pull back the curtain on the reali...
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The Injector Business Blueprint: Why Not You?
If you’ve ever felt isolated in the highs and lows of Med Spa ownership, you’re not alone. Building and sustaining an aesthetic business can be an overwhelming and lonely journey, full of trial and error, sleepless nights, and moments of self-doubt. That’s exactly why Brandon Mullen and Erin MacNeil launched The Injector Business Blueprint podcast. In their inaugural episode, Brandon and Erin pull back the curtain to share their motivations for starting this platform and their mission to help others feel a little less alone.
This podcast isn’t just another aesthetic industry resource—it’s a candid, supportive, and actionable guide for professionals navigating the complexities of the Med Spa world.
A Partnership Built on Authenticity
Brandon and Erin’s dynamic partnership started at an industry event. Brandon recalls being captivated by Erin’s no-nonsense presentation style at Aesthetic Next, where she provided actionable advice without holding anything back. “You weren’t gatekeeping,” Brandon told her during the episode. “You’re real. You get to the point. No bullshitting.”
Erin shared a similar moment of recognition when she first met Brandon. “I remember thinking, I need to know him,” she said. That instant connection turned into a friendship rooted in a shared passion: helping others bypass years of mistakes, missteps, and the jagged pathways they had to navigate on their own.
The Reality Behind the Glamour
Both Brandon and Erin stress that the aesthetic industry isn’t all about the Instagram-worthy moments. The sleepless nights, early mornings, and constant hustle rarely make it to social media. Brandon recounted his experience preparing for the APMG Assembly Virtual Conference, waking up at 2:30 a.m. to refine ideas that wouldn’t be visible to the outside world. “This is the stuff you don’t see,” he said.
For Erin, the behind-the-scenes grit is just as important as the polished results. “Information exists everywhere,” she explained. “What we want to bring here is direction. Information is good, but without direction, you can wind up somewhere you didn’t want to be.”
Overcoming Imposter Syndrome
A recurring theme in the episode was imposter syndrome—a feeling both hosts admit they face, even with their years of experience. Brandon jokingly referred to himself as the “Anna Delvey of aesthetics,” candidly sharing that he often wonders why he’s qualified to give advice. Erin echoed this, explaining how she sometimes has to reread her resume to remind herself of her accomplishments.
“I don’t think imposter syndrome ever goes away,” Erin said. “We just learn how to quiet it or fact-check it.” Their shared vulnerability is a reminder to listeners that feeling like an imposter is normal—and that it doesn’t have to stop you.
Mistakes Are Just Lessons
Both Brandon and Erin agree that mistakes are an inevitable part of growth. Brandon shared a story about forgetting to pay a vendor bill early in his career, which resulted in a penalty fee. Instead of dwelling on the error, he used it as a catalyst to adopt a better task management system. “I try to look at the good that came from that error and just move forward,” he explained. “Wallowing doesn’t help—it’s about taking action.”
Erin added that mistakes, when embraced, can accelerate growth. “I’ve realized that if I make mistakes faster, I get to the successful part quicker,” she said. “If I try to do it perfectly, I go so slow that almost no progress is made.”
Getting Comfortable Being Uncomfortable
Networking and putting yourself out there can be intimidating, but both hosts emphasize the importance of leaning into discomfort. Brandon shared his strategy for approaching new people: “You just keep doing it until it feels good. Compliment someone, throw it out there, and be honest. What’s the worst that could happen? They say no? Okay, so what?”
Erin admitted that she struggles with introducing herself in professional settings, describing it as “having a mini stroke” every time she’s asked to share her story. Watching Brandon fearlessly network at a recent conference left her both envious and inspired. “I love that you just go for it,” she told him, underscoring how practice and persistence can make all the difference.
Why Not You?
Toward the end of the episode, Erin shared a piece of advice from her first mentor that has stuck with her for nearly two decades: Why not you? This simple question serves as a powerful reminder that no one is inherently more deserving or capable than you are—and that taking action is often the only thing standing in your way.
Brandon offered another pearl of wisdom: Reach for the stars, even if you land on a cloud. Even if you don’t achieve your exact goal, every step forward is progress.
A Community of Support
Brandon and Erin launched The Injector Business Blueprint with one clear goal: to provide guidance, direction, and a sense of community for Med Spa professionals. Whether you’re five minutes or five years into your journey, this podcast is here to remind you that the road doesn’t have to be walked alone.
If you found value in this conversation, subscribe to the podcast and leave a review. It’s a small way to support the show and help other Med Spa owners and injectors discover the resources and community they need. Because, as Erin and Brandon believe: Why not you?